A new job opportunity is available for the position ofMarketing Performance Business Analyst - Lebanon -

job description

عرض تفاصيل الوظيفة

    Key Responsibilities
    1. Business Analysis & Optimization
    • Act as the analytical decision-maker across both teams, ensuring optimization of campaign delivery, lead quality, and ROI.
    • Review processes, identify inefficiencies, and propose solutions to improve campaign outcomes and resource utilization.
    • Translate business goals into clear KPIs and ensure teams deliver against them.
    • Drive continuous improvement by analyzing data, spotting patterns, and implementing corrective actions.
    2. Oversight of Deliverability
    • Monitor daily/weekly campaign deliverability for both paid campaigns (Google, Meta, TikTok) and direct campaigns (Google Ad Manager, CM360, in-house placements).
    • Ensure campaigns are running error-free, on pace, and aligned with business priorities.
    • Validate tracking, attribution, and reporting accuracy to prevent data loss or misreporting.
    • Hold teams accountable for flawless execution.
    3. Problem Solving & Communication
    • Act as the bridge between marketing, ad ops, product/tech, sales, and senior management.
    • Troubleshoot bottlenecks or delivery issues, escalating and resolving problems quickly.
    • Ensure both technical details (tags, pixels, trackers) and business goals (CPL, CAC, ROI) are well understood across teams.
    • Provide clarity to management through structured reports and actionable insights.
    4. Reporting & Strategic Insights
    • Deliver data-driven insights, not just raw numbers, explaining the “why” behind performance trends.
    • Provide senior management with clear dashboards and reports on deliver

https://www.bayt.com/ar/lebanon/jobs/marketing-performance-business-analyst-5362360/?_gl=1*1u2vb3r*_up*MQ..*_ga*NjU3MDM0NDk0LjE3NTcwMTE4Njk.*_ga_1NKPLGNKKD*czE3NTcwMTE4NjkkbzEkZzAkdDE3NTcwMTE4NjkkajYwJGwwJGgw

Job requirements

  • years experience

    Not Set

  • Required gender

    Not Set

  • اللغة الانجليزية

    أساسيات

  • Required age

    Not Set

  • Professional level

    Not Set

  • Educational level

    Not Set

  • مايكروسوفت أوفيس

    جيد جدا

Salary and type of work

  • Salary

    غير محدد

  • employment type

    undefined

Job features

Short link to the job https://www.el7far.com/go/?p=220775

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