Job Description
About the Position
We have an excellent opportunity available for a Trade Marketing Manager to make a difference at Kraft Heinz. You’ll be working in a high-performing team, alongside peers always trying to reach the next level. Get ready for a lot of exposure to internal senior stakeholders. The management of trade spend and execution of plans will be your primary responsibility. You’re constantly looking for improvement activities within Turkey.
Key Responsibilities
Being responsible for all our sales channels and our entire product portfolio in Turkey
Develop and execute trade marketing plans that align with Kraft Heinz's commercial objectives and marketing strategy
Craft compelling promotional campaigns and in-store activations that capture customer attention and drive sales
Responsibility for periodic distributor performance reports and monthly review meetings
Collaborate cross-functionally with Sales, Brand Marketing, and Supply Chain teams in the development of annual channel-based plans, Portfolio, Pricing, and Planogram management
Design ideal Perfect Store criteria to maximize product visibility and sales potential within Retail.
Lead the execution of merchandising strategies by managing and motivating the merchandising team
Coordinating execution of marketing activities on the ground and new product development (NPD) implementation whilst maintaining close communication and alignment between sales and marketing
What you bring
Bachelor or Master’s Degree from a reputable university
Experience of 2-3 years in trade marketing, and over this period has successfully delivered on KPIs and total experience in Sales at least 5-6 years strongly desired
Preferable prior work experience in a FMCG environment
A strong command of English with an ability to understand and communicate clearly and effectively
A high degree of familiarity and practice of IT skills related to the use of Microsoft PowerPoint, Word, MS Excel
About Us
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
No matter the brand, we’re united under one vision To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do join our table and let’s make life delicious!
https://www.bayt.com/ar/turkiye/jobs/trade-marketing-manager-73261330/?_gl=1*1mq3sr1*_up*MQ..*_ga*MTc2NzQ4OTgxNi4xNzU2NTY5NDc3*_ga_1NKPLGNKKD*czE3NTY1Njk0NzYkbzEkZzEkdDE3NTY1Njk0ODAkajU2JGwwJGgw
